This fall I directed a fun (and funny) commercial for rock-star Cincinnati Advertising Agency, Curiosity and their client Roto Rooter. Curiosity has been doing some hilarious (and occasionally irreverent) social media creative work for the company and our commercial continued the lighthearted approach to the venerable brand. The project had many challenges that are unfortunately… Read more »
I recently finished this product introduction video for Curiosity Advertising and Zevo, a new-fangled flying insect trap from the good folks at P&G. Not many posts from me lately because I’ve been doing a lot of consulting, concept and writing work It felt good to get out on location and flex the old production muscles…. Read more »
HPI wanted to make a big splash at Black hat 2016. If you don’t know Black hat is the largest and most prestigious computer security conference in the world. Hackers and computer security specialist from around the world gather to compare notes and… well, to tell you the truth, I have no idea what they… Read more »
Most product videos fall into a fairly predictable pattern, lots of shots of the product in action coupled with long lists of features, benefits and capabilities. At gyro we believed in doing things a little differently. Features and benefits are important, but the emotions drive a story…and purchase decisions. For SAP’s Crystal Reports we created… Read more »
Husky Boy pulled in a little hardware at Cincinnati’s annual Addy awards show last Saturday night. Hosted by Landor and held at the historic Moerlein tap room, the event celebrates the best creative design and advertising work in our region. Dave Morrison and I won a silver, two gold and the Best of Show award… Read more »
Today is the 1st Anniversary of one of my favorite clients MadTree Brewing Company. Late last year Dave Morrison and I had the great opportunity to create some branded video content for MadTree. We met with the owners and listened to their story, their concerns and their dreams for their brand then developed a voice… Read more »
Thought I would post a spot from a few years ago just for grins. Sorry, I don’t have the HD version, but it’s still one of my favorites. It’s one of the jobs that I think about a lot because it was an amazing feat just to get anything shot on the client’s time frame…. Read more »
A little something to get you in the Holiday spirit! Late in 2010, I teamed with Sunrise Advertising and the fabulous Tim Hogan (and yes, you have to say “fabulous” when you mention Tim, it’s in his contract) creating several commercials for the Cincinnati Playhouse in the Park holiday production of ‘The Christmas Carol”. A… Read more »